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Chevrolet , colloquially termed as Chevy and formally the Chevrolet Division of General Motors Company, is undoubtedly an American automobile division from the American manufacturer General Motors (GM). Louis Chevrolet and ousted General Motors founder William C. Durant started this company on November 3, 1911 because Chevrolet Motor Car Company. Durant used the Chevrolet Motor Car Company to get a controlling stake in General Motors using a reverse merger occurring on May 2, 1918 and propelled himself time for the GM presidency. After Durant's second ousting in 1919, Alfred Sloan, in reference to his maxim "a car for each and every purse and purpose", would select the Chevrolet brand being the volume leader from the General Motors family, selling mainstream vehicles to take on Henry Ford's Model T in 1919 and overtaking Ford because best-selling car inside United States by 1929.Chevrolet-branded vehicles can be bought in most automotive markets worldwide, In Oceania, Chevrolet is represented by its Australian subsidiary, Holden, having returned on the region in 2018 from a 50-year absence using the launching on the Camaro and Silverado vehicle. In 2005, Chevrolet was relaunched in Europe, primarily selling vehicles built by GM Daewoo of South Korea while using tagline "Daewoo has exploded enough being Chevrolet", a move rooted in General Motors' make an effort to build a global brand around Chevrolet. With the reintroduction of Chevrolet to Europe, GM intended Chevrolet to become a mainstream value brand, while GM's traditional European standard-bearers, Opel of Germany, and Vauxhall of United Kingdom will be moved upmarket. However, GM reversed this transfer late 2013, announcing that this brand could well be withdrawn from Europe, using the exception on the Camaro and Corvette in 2016. Chevrolet vehicles will continue to be marketed inside the CIS states, including Russia. After General Motors fully acquired GM Daewoo next year to create GM Korea, the past usage with the Daewoo automotive brand was discontinued to use native South Korea and succeeded by Chevrolet.In North America, Chevrolet produces and sells a variety of vehicles, from subcompact automobiles to medium-duty commercial trucks. Due for the prominence and name recognition of Chevrolet as one of General Motors' global marques, Chevrolet, Chevy or Chev can be used at times as being a synonym for General Motors or its products, one of these being the GM LS1 engine, commonly known with the name or perhaps a variant thereof of the company's progenitor, the Chevrolet small-block engine.

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