BMW \u0026quot;The Ultimate Driving Machine\u0026quot; is one of those timeless phrases that ad execs dream about

BMW originally an initialism for Bayerische Motoren Werke in German, or Bavarian Motor Works in English) is usually a German multinational company which currently produces luxury automobiles and motorcycles, and as well produced aircraft engines until 1945.The company was founded in 1916 and contains its headquarters in Munich, Bavaria. BMW produces autos in Germany, Brazil, China, India, South Africa, the United Kingdom, as well as the United States. In 2015, BMW was earth's twelfth largest producer of autos, with 2,279,503 vehicles produced. The Quandt family are long-term shareholders in the company, using the remaining shares belonging to public float.Automobiles are marketed beneath the brands BMW (with sub-brands BMW M for performance models and BMW i for plug-in electric cars), Mini and Rolls-Royce. Motorcycles are marketed underneath the brand BMW Motorrad.The name BMW is undoubtedly an abbreviation for Bayerische Motoren Werke. The German name will not be grammatically correct, because motorenwerke is often a single word in German. The term Bayerische Motorenwerke (which is used in several German publications and advertisements during the past) results in English as Bavarian Motor Works, that has been used by BMW for marketing products in English-speaking countries. The suffix AG, short for Aktiengesellschaft, signifies an incorporated entity which is of shareholders.The terms Beemer, Bimmer and Bee-em are generally used slang for BMW inside English language and therefore are sometimes used interchangeably for cars and motorcycles.In the United States, a lot of people prescribe that "beemer" really should be used particularly for motorcycles and "bimmer" ought to be used for cars. Some of these people are convinced that "true aficionados" get this to distinction and people who don't are "uninitiated." Usage in North American mainstream media also varies, for example The Globe and Mail of Canada prefers Bimmer and calls Beemer a "yuppie abomination", along with the Tacoma News Tribune says that it's "auto snobs" who utilize the terms to tell apart between cars and motorcycles.The circular blue and white BMW logo or roundel evolved from the circular Rapp Motorenwerke custom logo, from where the BMW company grew, combined with all the blue and white colors from the flag of Bavaria. The BMW logo still used today is made in 1917, albeit with assorted minor styling changes.The origin in the logo is normally thought to be a portrayal with the movement of the aircraft propeller together with the white blades cutting via a blue sky. However, this portrayal was first utilized in a BMW advertisement in 1929 - twelve years as soon as the logo appeared - so this is just not the origin in the logo itself.

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