BMW \u0026quot;The Ultimate Driving Machine\u0026quot; is one of those timeless phrases that ad execs dream about

BMW \u0026quot;The Ultimate Driving Machine\u0026quot; is one of those timeless phrases that ad execs dream about

BMW originally an initialism for Bayerische Motoren Werke in German, or Bavarian Motor Works in English) is really a German multinational company which currently produces luxury automobiles and motorcycles, and in addition produced aircraft engines until 1945.The company was founded in 1916 and it has its headquarters in Munich, Bavaria. BMW produces cars in Germany, Brazil, China, India, South Africa, the United Kingdom, as well as the United States. In 2015, BMW was the earth's twelfth largest producer of motorcars, with 2,279,503 vehicles produced. The Quandt family are long-term shareholders in the company, with all the remaining shares belonging to public float.Automobiles are marketed within the brands BMW (with sub-brands BMW M for performance models and BMW i for plug-in electric cars), Mini and Rolls-Royce. Motorcycles are marketed within the brand BMW Motorrad.The name BMW is undoubtedly an abbreviation for Bayerische Motoren Werke. The German name just isn't grammatically correct, because motorenwerke can be a single word in German. The term Bayerische Motorenwerke (which was used in several German publications and advertisements in past times) could result in English as Bavarian Motor Works, that is used by BMW for marketing products in English-speaking countries. The suffix AG, short for Aktiengesellschaft, signifies an incorporated entity which is of shareholders.The terms Beemer, Bimmer and Bee-em are usually used slang for BMW from the English language and therefore are sometimes used interchangeably for cars and motorcycles.In the United States, a number of people prescribe that "beemer" needs to be used especially for motorcycles and "bimmer" must be used for cars. Some of these people report that "true aficionados" get this distinction and those that don't are "uninitiated." Usage in North American mainstream media also varies, for example The Globe and Mail of Canada prefers Bimmer and calls Beemer a "yuppie abomination", along with the Tacoma News Tribune says that it must be "auto snobs" who make use of the terms to differentiate between cars and motorcycles.The circular blue and white BMW logo or roundel evolved from the circular Rapp Motorenwerke custom logo, by which the BMW company grew, combined while using blue and white colors with the flag of Bavaria. The BMW logo still used today was made in 1917, albeit with assorted minor styling changes.The origin in the logo is normally thought to be a portrayal in the movement of the aircraft propeller using the white blades cutting by way of a blue sky. However, this portrayal was first utilised in a BMW advertisement in 1929 - twelve years following the logo was made - so this is just not the origin in the logo itself.

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